LeadIn – WordPress Lead Tracking

LeadIn – WordPress Lead Tracking

When a person submits a form on your WordPress site, you want to know more about them. What pages they’ve visited, when they return, and what social networks they’re on. The WordPress marketing automation and lead tracking plugin, LeadIn, gives you the details you need to make your next move. Because business isn’t business unless it’s personal.

How LeadIn Works

Each time a visitor completes a form on your WordPress website, LeadIn will also send an email (to whatever you set in settings) that tells you what that visitor put in the form, but also how they got to the form, how many forms they’ve filled out, and the original source that sent them to your site (i.e. Google, or whatever).

LeadIn Contacts Screenshot

How JDM Uses It

We’ve talked about Marketing Automation on a Shoestring Budget before, and LeadIn is the sort of thing we’re talking about.  It’s a powerful (albeit early-stage) way for clients to turn visitors into leads, track them across all sorts of pages AND separate visits.

The plugin has about a million downloads right now, but it’s still young.  The plugin’s authors have big plans for it for the future, but for now, it’s pretty basic.  Hey, there’s nothing wrong with basic.  There’s even less wrong with free.

Installing LeadIn

Installing LeadIn is crazy-easy.  Just login to WordPress, click on Plugins >> Add New.  Search for “LeadIn” and click “Install Now“.

Then, you just activate the plugin and enter your email address in the plugin settings.

And, Bob’s your uncle.  I told you it was easy.

Learn more about the plugin at leadin.com.

1 comment

  1. Justin (author)

    A new version of LeadIn has just been released and they’ve added some really great new features, including:

    • First name and last name will now be detected on forms and stored in the Leadin database.
    • Added the ID or class for each form submission in the timeline.
    • Added when each tag was applied to a contact in the timeline.
    • Manage tags screen added to the Leadin navigation so it’s easier to find.
    • Unique subject lines for notification emails for returning visitors for better email filters

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